Abu Dhabi – Mubasher: The Abu Dhabi Chamber of Commerce and Industry sealed a deal with e&, aimed at boosting cooperation to back SMEs in Abu Dhabi, according to a press release.

The partnership seeks to foster the growth of the business community by deploying advanced communication solutions, digital services, unique packages, and more.

The Chamber will leverage e& UAE’s expertise in digital technologies to facilitate digital transformation processes for SMEs in Abu Dhabi. Hence, it will provide customised solutions in cloud computing, digital marketing, cybersecurity, and innovative payment solutions.

Accordingly, these features will boost commercial operations, enhance efficiency, and improve customer experience.

Ahmed Khalifa Al Qubaisi, CEO of Abu Dhabi Chamber, commented: “This strategic collaboration agreement aligns with Abu Dhabi Chamber's commitment to empower the private sector in the Emirate of Abu Dhabi.”

“We aim to support SMEs and startups, enabling them to unleash their full potential within a competitive and advanced economic ecosystem, thereby realizing the strategic vision of the Chamber,” Al Qubaisi added.

He underlined: “It [our collaboration] offers a diverse package of high-quality services and preferential benefits that support the business community, representing a significant addition to the Chamber’s efforts in elevating the competitiveness of the private sector and enabling its growth through support initiatives and programs, including the “5+5 Pilot Program” for supporting SMEs, which serve as the main catalysts of the national economy.”

Masood Sharif Mahmood, CEO at e& UAE said: “This cooperation will equip businesses with cutting-edge digital tools, accelerating their growth in a dynamic digital economy thereby contributing significantly to regional economic growth.”

Earlier this month, the ADX-listed group unveiled plans to bring Copilot for Microsoft M365 to small and medium-sized businesses (SMBs) and enterprises.